The Most Expensive “World’s Fastest” SUV The 'Bentayga' Is Here

This is what drags people by their eyeballs into the dealership for that new car, and the lower the number, the better.

Conversely, in that alternate universe wherein buyers are presented not with tired pastries but swatches of fine leathers to browse and espresso is served in properly tiny vessels, attractive prices hold an inverse relationship to affordability. Bigger is better. Bentley seems to understand this concept, as the $229,100 base price Automotive News is reporting for the new Bentayga SUV would make it the world’s most expensive production SUV.

Compellingly for Bentley’s marketing department, the distinction of “most expensive SUV” should dovetail nicely with the company’s potentially fleeting grasp on the trophy for “world’s fastest SUV.” In fact, no other SUV even approaches the Bentayga’s $230K price tag (and, remember, that’s the base price—transaction prices likely will be far higher). The Porsche Cayenne Turbo S, the most expensive in the Cayenne line, starts at $158,295, while the Mercedes-Benz G63 AMG’s order books begin with the number “$138,075.” The Land Rover Range Rover SVAutobiography comes closest, with a $200,490 price tag.

The Bentayga may have its most-expensive title stripped by a number of ultra-luxurious SUVs poised to enter the market.